An article by Chloé, added on 15 October 2021 2 min. reading
On Thursday, October 14, our business tourism manager Tariana Carvalho went to Paris to meet, as part of a workshop, 34 professionals from Ile-de-France tourism and 2 leisure and MICE eductours to discover the new features of the destination and of new ideas for upcoming programming. The objectives desired by this event are to support the offer while revitalizing the destination.
Reclaiming European markets, the Paris Ile-de-France Regional Tourism Committee hosted 2 High-End Leisure tour operators and 12 MICE agencies from the markets of Germany, Belgium, Luxembourg and the Netherlands for 12 days. Thus, for 3h30, the professionals of the sector were able to meet and discuss on the tourist offer of Ile-de-France. This event took the form of participation in a reverse workshop as well as two educational tours targeted according to their segment.
Objectives for Ile-de-France tourism professionals:
- First of all, to build loyalty and forge new commercial links with tour operators, travel agencies and MICE agencies
- In addition, the interest is to present offers, group products and new products adapted to the health situation.
Provisional schedule for Thursday, October 14:
- 14:30 p.m. - 18:30 p.m .: Reverse workshop: tour operators and MICE agencies are seated and meet tourism professionals from the Ile-de-France region. This takes place in the form of business meetings of around 10 minutes
Find all of our professional agenda by clicking here.
