An article by Taha Elhaddad, added on 04 November 2024 8 min. reading

In this interview, Melanie Snouci, Cluster Sales Manager within the Cyclas Hospitality, shares with us his inspiring journey, his deep values ​​and his vision for the future of business tourism in Greater Roissy.

Presentation of innovations for business tourism at Grand Roissy

As Cluster Sales Manager (responsible for sales for several establishments in the same area) for four major hotel establishments near Paris-Charles de Gaulle airport, Ms. Snouci reveals the strategies and innovations implemented by Cycas Hospitality meet the needs of business travelers and event planners.

Melanie Snouci

Interview with Madame Mélanie Snouci

1- Can you tell us about your career in hospitality and transport which led you to the position of Cluster Sales Manager at Grand Roissy?

My journey in hospitality and transportation allowed me to acquire solid expertise in commercial management. After starting my career as a salesperson in the transport sector, I felt the need to move towards a field that I have been passionate about for a long time: the event.

I have integrated the Hyatt Place CDG as a sales representative, where I was responsible for the entire event part. It was a real challenge, given that the hotel has 13 meeting rooms with varied abilities. I learned to manage complex projects and to meet high customer expectations.

Subsequently, I evolved to the position of Cluster Sales Manager, which allowed me to add two magnificent hotels to my portfolio: the Courtyard by Marriott & Residence Inn Paris CDG Central Airport. Today, I am responsible for sales for the MICE part of the four hotels under the Marriott and Hyatt brands. It is a great challenge offered by Cycas Hospitality which is very rewarding, because I can offer our customers a wide choice of meeting rooms, catering and accommodation options, each with its specific advantages.

This experience taught me the importance of teamwork and the richness of collaborating with all departments of a hotel, each contributing to the collective success. I will conclude by saying that I love transforming each meeting into an opportunity and each potential client into a valuable partner! 🚀✨ I really enjoy being close to my customers, because this privileged relationship allows us to better understand their needs and create solutions that correspond perfectly to them! 😊

2- How does the dual brand and extended stay concept of Cycas change the offer for business travelers at Roissy?

The introduction of the dual branding and extended stay concept by Cycas Hospitality with Hyatt Place hotels, Hyatt House, Courtyard by Marriott and Residence Inn by Marriott in Paris-CDG airport represents a real evolution in the accommodation offer for business travelers.

These innovations respond to the growing demand for flexibility and comfort, providing professionals with options tailored to their varied needs. Hyatt Place and Courtyard by Marriott hotels are ideal for short stays, while Hyatt House and Residence Inn are perfectly designed for extended stays, with larger living spaces and apartment-like amenities.

Additionally, the Hyatt Place is the closest 4-star hotel to the Exhibition, which makes it a preferred option for event attendees. In addition, the Courtyard by Marriott has the CDG Val, facilitating access to the airport and surrounding areas.

For companies organizing events or seminars in the area Greater Roissy, this translates into a more comprehensive offering. They can now benefit from varied accommodation solutions for their participants, which improves the overall experience of the events.

The proximity of these hotels also facilitates group logistics, allowing for smooth management of seminars and conferences. In addition, the synergy between these establishments promotes collaboration between teams, offering infrastructures and services that meet different types of needs, whether formal meetings or networking events. This strengthens the attractiveness of the Grand Roissy area as a destination for businesses.

3- What specific services and event spaces do you offer to attract business travelers and facilitate the organization of events in our territory?

To attract business travelers and facilitate the organization of events in our territory, the Hyatt Place CDG and the Courtyard by Marriott offer a range of services and event spaces adapted to the needs of companies.

Hyatt Place CDG:

  1. Modern meeting rooms : Several flexible rooms equipped with audiovisual technologies.
  2. Green spaces and terrace : : Ideal for outdoor breaks, informal discussions and outdoor work sessions.
  3. Rooftop with terrace : a unique space on the 5th floor for outdoor events with breathtaking views. It is the perfect place for cocktails or relaxing moments…
  4. Catering services : Tailor-made offers, from coffee breaks to business lunches.
  5. Dedicated team : An event coordinator is available to assist with planning and logistics, ensuring a seamless experience.

Courtyard by Marriott:

  1. Multipurpose meeting rooms : modular spaces for conferences and seminars.
  2. Modern and functional atmosphere : functional framework that promotes productivity.
  3. Access to CDG Val : convenient for business travelers thanks to its proximity to CDG airport.
  4. Varied catering options : A catering service adaptable to all types of events.

Finally, it is important to emphasize that our hotels all have The Green Key and have a Green Committee that is very involved in the CSR part. This demonstrates our desire to promote sustainable and responsible practices, which is increasingly sought after by companies and business travelers.

4- How do you see the evolution of business tourism in Greater Roissy in the coming years?

I see a bright future for business tourism in Greater Roissy in the years to come.. The region really has a lot of assets, especially with its proximity to Charles de Gaulle Airport and good transport connections. This makes it an ideal choice for companies that want to organize seminars and events.

5- The Grand Roissy Tourist Office places great importance on sustainability and social responsibility, which are becoming key issues in the MICE sector. How do your four hotels integrate these dimensions when hosting events and seminars?

Our four hotels—Hyatt Place CDG, Hyatt House CDG, Courtyard by Marriott and Residence Inn by Marriott Paris Central Airport—integrate sustainability and social responsibility into hosting events and seminars in several ways:

  1. Ecological practices : All our hotels adopt measures such as recycling, use of sustainable materials and organic and local catering options, thus reducing our carbon footprint during events.
  2. Local partnerships : We favor local suppliers for our catering services, thus supporting the local economy while minimizing transportation-related emissions.
  3. Eco-responsible technologies : Our meeting spaces are equipped with technologies aimed at maximizing energy efficiency, contributing to more sustainable events.
  4. Sensitization : We implement environmental awareness initiatives for our clients and employees, encouraging sustainable practices during seminars.

Together, these efforts reinforce our commitment to delivering MICE experiences that are both professional and respectful of the environment.

6- Finally, if you had to recommend an activity to do at Grand Roissy for a business traveler, what would it be?

If I had to recommend an activity to do in Grand Roissy for a business traveler, it would be to visit the park of the Roissy-en-France City Hall. This park offers a peaceful and pleasant setting to relax after a day of meetings. One can take a stroll, enjoy the well-kept gardens and even organize informal meetings in a serene environment.

Additionally, the park is easily accessible from hotels and is a great way to unwind while experiencing a charming, local side of the area. It is an excellent choice to combine relaxation and networking in a pleasant setting.

To end the day in style, I recommend you go to the Rooftop of the Hyatt Place CDG to enjoy an afterwork in an exceptional setting! 🌇✨