An article by Vokya D, added on January 08, 2025 2 min. reading
Since January 1, 2025, passengers on long-haul flights Air France have the opportunity to discover two exclusive videos highlighting the riches of the Grand Roissy territory. An ambitious initiative, supported by the Grand Roissy Tourist Office, Parachute Production et Roissy DEV, to reach 18 million travelers.
An exceptional showcase for Greater Roissy
From January 2025, the program World on Board, broadcast on board Air France long-haul flights, offers a great platform for Grand Roissy. This partnership gives rise to two 3-minute videos each: one presenting the must-see attractions of the area, and the other highlighting three local players who contribute to its dynamism.
With English subtitles, these videos appeal to an international audience, attracting the attention of 18 million passengers potentials on our destination.
A collaboration in the service of tourist attractiveness
This project is the result of a collaboration between the Grand Roissy Tourist Office, Parachute Production, a specialist in audiovisual content, and Roissy Dev, a key player in local economic development. Together, they aim to promote the cultural, economic and tourist wealth of the territory.
Two videos for a unique territory
The first video offers an overview of the must-see places in Greater Roissy, from its high-end hotels to its iconic cultural sites like the National Renaissance Museum in Écouen.
The second video highlights three local personalities:
- Baya chabane, president of theGrand Roissy Hoteliers Association,
- William Fonkenell, chief curator of the National Renaissance Museum,
- Mr. Astruc, manager of the Biscuit Factory Structure in Villeparisis.
Go to Air France flights and online
Both videos are accessible until December 31, 2025 on Air France flights and will also be shared on the Facebook page of the Grand Roissy Tourist Office.
Enjoy watching and have a good trip everyone!
